Bacardi - Holiday Promo

This campaign for Shiner required a depiction of Shiner’s actual real-world 1959 Ford F-100 restored by the guys over at Gas Monkey Garage. A photoshoot was out of the question, so I turned to another handy tool in the arsenal to bring this to life – CGI. Every element in this scene was recreated as a 3d asset to give us full control over lighting and composition. The results speak for themselves.