Siplast - Liquid Roofing Products

This series of images was created to showcase Siplast’s liquid applied waterproof roofing system. The challenge here was to demonstrate the effect using various household objects and provide a consistent look while allowing for a fully editable process. To achieve this we used 3D models which were then pushed upwards from within a virtual liquid tank of simulated particles. This simulation was setup and rendered in SideFX Houdini, a very powerful visual effects and simulation tool.